Queensland Caravan Supershow racks up $125 million sales

Delivering a real shot in the arm for the struggling caravan retail industry, more than 38,000 ticket-holders rolled through the gates of the Brisbane Showgrounds over five days in early June for the 2024 Queensland Caravan & Camping Supershow; each spending on average more than $3000, according to sales figures supplied by Caravanning Queensland.

In a post-event media release, Caravanning Queensland reported "almost $125 million in sales over five days" although the organiser of the annual event didn't provide a breakdown of specific brands or models sold during the show.

However, Majestic Caravans said the 2025 Supershow was its most successful to date.

“We doubled our sales this year and cleared a huge amount of floor stock, it was one of the most successful events we've had in terms of turnover," Majestic Caravans' Sales Manager, Jonathan Mangifesta said.

While MDC also reported record-breaking sales across its three product ranges.

“MDC experienced a 30 per cent increase in comparison to last year’s Supershow, highlighting the ongoing interest in the lifestyle from Queenslanders," MDC Assistant National Sales Manager, Wayne Chevis said.

“The larger family models were highly popular this year with strong demand for our 17ft, 19ft and
20ft models."

The strong turn-out which included more than 20,000 attending over the week-end, was well up on last year's numbers, and was boosted by the opening of the brand new Exhibition Station which for the first time allowed thousands of show-goers to step off the train platform and walk straight out into the middle of the showgrounds, on all five days of the show.

"Attendance was up 14% on last year and many exhibitors are reporting strong, even record sales," Caravanning Queensland CEO Jason Plant reported after the show's final day on June 8.

Exhibitor numbers were also up to around 260 in total, or about five per cent more than at last year's show, with around 1200 RVs on display.

All up, more than 140 RV brands and other exhibitors occupied 60,000 sq.m of indoor and outdoor space, covering all parts of the 22-hectare showgrounds; right up to the second level of the multi-storey carpark where the just-released Traveller caravans were perched up high on display!

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As a result, Plant believes the annual Queensland event is now the biggest of all three annual east-coast caravan Supershows, which includes the big Melbourne and Sydney shows held earlier in the year.

"There's some healthy banter between us and Victoria about who's biggest, we might claim it this year," he said.

Also helping pull people through the gates this year was a very enticing 'Passport Competition' prize for one lucky showgoer: an 18ft 6in Majestic Knight SLE single-axle caravan valued at $77,990 (congratulations to the winner: A.V of East Ipswich).

There were also quite a few new or updated models on display; as well as a few new RV brands making their show debut like Gold Class Caravans which had around eight of its buyer-friendly fixed-price, option-free models on display.

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Also making its first appearance at the Queensland Supershow was Brisbane expedition trailer specialist Bruder with two of its unique twin-door models, and AdventurEV with its new custom-built battery-powered campervan  -- believed to be the first all-electric motorhome displayed at an Australian show.

Other fresh-metal stand-outs included Patriot's latest $160,000 ST5 Supertourer camper trailer, and Sydney's Cub Campers' slightly more expensive, top-spec C18 caravan. While Kia's controversially styled, new 3500kg tow-rated Tasman dual-cab ute also attracted plenty of eye-balls with a two-car display just outside the train station.

Queensland's Hitch Campers showed off its brand-new Madigan hybrid 'expander' with trick Kimberly Karavan-style auto-lifting roof, and the unique egg-shaped UK-built Barefoot micro-caravan also made its first east-coast show appearance, sporting big-van pricing of $110K.

It was all happening on the accessories stands too, with live demonstrations of the 'world’s first mobile, waterless and odourless welding toilet', the Swiss-made Clesana C1, and the latest remote-controlled self-levelling caravan stabilizers from Caravan & Camping Aus; first seen on the Kokoda Counterstrike Vincere.