New Toyota LandCruiser 300 Series prices soar

It’s only been a few months since the first examples of the 2022 Toyota LandCruiser 300 Series arrived on Aussie soil, but prices for the new-generation 4x4 off-road wagon have already soared to $200,000 and beyond on carsales listings.

Dealers and private sellers are clearly looking to capitalise on Toyota Australia’s current predicament, which sees waiting times for the LandCruiser 300 extending into 2023 for new orders.

Interest in, and demand for, the new LandCruiser has been infinitely strong since the wagon was first revealed back in June last year, despite the manufacturer’s list pricing for the V6-powered LC300 reaching new heights compared to the previous 200 Series.

Following confirmation last year of the 300 Series’ all-new twin-turbo 3.3-litre V6 diesel engine, prices for demonstrator and used examples of the LC200 also went beyond $200K as buyers looked to secure one of the final V8 LandCruiser wagons from the outgoing series.

Fast forward a few months and 70 Series LandCruiser prices have done the same, especially for the limited-edition 70th Anniversary versions.

Which brings us to the 300…

With Toyota Australia confirming to carsales this week that waiting times for the LC300 are now back out 12 months in some cases, would-be owners are now left with the option of cooling their heels or paying a premium of up to $60,000 over the RRP.

Of the current 300 Series listings on carsales, just six are advertising a ‘new car to order’, with the remainder (18 at the time of writing) listed as used examples.

Three of those used examples are for private sale while the remaining 15 are all listed as ‘dealer used’, with the most expensive vehicles being a pair of GR Sport models in Western Australia, each listed for $194,990 plus on-road costs.

That’s a 29 per cent (or $57,300) increase on the $137,790 plus ORCs list price for the GR Sport.

The biggest mark-up, however, belongs to a privately listed Sahara model with 700km on the clock being advertised in South Australia, albeit with room for negotiation, for $190,000 – $58,810 above the list price (+31%).

It isn’t just the high-end variants being inflated either; it’s the entire range.

While used stock of all variants is predictably thin on the ground due to the limited number of 300 Series arrivals, even the base-model GX has been marked up by as much as $40,000 while GXL and VX prices have been pumped by more than $48K and $55K respectively.

None of these margins are as stark as some of those being thrust upon the 70 Series 70th Anniversary, which is copping an average increase of 51 per cent.

Prices of the 2021 Toyota LandCruiser 70 Series 70th Anniversary range have skyrocketed as high as $150,000 on carsales listings – representing a $70,000 mark-up, less the on-road costs already paid.

With a facelifted 70 Series due later this year and an already confirmed list price rise, it’s impossible to predict when the market prices will steady or subside.

And it’s the same story with the 300 Series as Toyota Australia continues to grapple with global production delays.

How much SHOULD the 2022 Toyota LandCruiser 300 Series cost?
GX – $89,990
GXL – $101,790
VX – $113,990
Sahara – $131,190
GR Sport – $137,790
Sahara ZX – $138,790
* Prices exclude on-road costs